6 Ways to Convey Brand Voice and Tone Through Your Blog
Your brand voice and tone is what sets your content apart from the millions of other blog posts on the internet. How on earth do you develop a voice and tone through the written word, though? Those who are business professionals may wonder whether they can accomplish the task without becoming a professional writer.
How to Successfully Run a New Product Launch
According to Harvard Business School, studies show that 95% of 30,000 retail products fail each year. This is typical for many small business owners who attempt to make a new product launch.
The biggest problem with launching new products is the lack of preparation. Many companies are focusing too much on designing and manufacturing a product. As a result, this delays the work of getting ready for the actual launch until it’s too late.
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